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Agent Training: Financing & DPA

Seller Concessions Explained: What They Cover, Loan Limits and How to Ask for Them

By Brian Lee Burke, team leader of The Kenna Group at Keller Williams DTC, licensed since 2003 · Updated October 19, 2026 · 5 min read

The short answer

Seller concessions explained in one line: money the seller agrees to pay toward the buyer's costs at closing. They can cover closing costs, prepaid taxes and insurance, and a rate buydown. They usually can't cover the down payment, and every loan type caps them. The buyer brings less cash; the seller nets less.

Below: the seven steps to ask for them, typical caps by loan type, a worked example where the seller's net stays the same, and the words for both sides.

Step by step: how to ask for seller concessions

  1. Know the buyer's cash. How much do they have for down payment and closing? If cash is the problem, concessions help.
  2. Get the lender's estimate. Closing costs and prepaids, in writing. Don't ask for more than the buyer can use.
  3. Check the cap. The loan program sets the limit. See the table below, then confirm with the lender.
  4. Read the market. With multiple offers, a big concession ask can lose the deal. On a home that's sat 30+ days, ask.
  5. Write it as a dollar amount. "Seller to credit buyer $X at closing toward closing costs, prepaids and/or rate buydown." Use your state's approved contract. Check wording with your managing broker.
  6. Price it in if needed. Sometimes you offer a higher price with a concession so the seller nets the same. The home must still appraise.
  7. Track it. Make sure the credit shows correctly on the closing disclosure and settlement statement.

What can seller concessions pay for?

  • Lender fees and discount points (including a rate buydown)
  • Title, escrow and recording fees
  • Appraisal and inspection fees, where the loan allows
  • Prepaid property taxes, homeowners insurance and interest
  • HOA transfer fees and similar closing items

Not usually: the down payment, or cash back to the buyer.

Seller concession limits by loan type

Loan typeTypical cap (confirm with the lender)Where to check
Conventional, under 10% down3%Fannie Mae Selling Guide
Conventional, 10% to 25% down6%Same
Conventional, more than 25% down9%Same
Conventional, investment property2%Same
FHA6%HUD Handbook 4000.1
VAHas its own concession limit, and normal closing costs may be treated separatelyVA home loans and the lender
USDAHas its own limitThe lender

Illustration only. A lender sets the real terms. Caps are usually a percentage of the lower of the price or appraised value. This is not an offer of credit. Program rules change. Check current rules at the official links above.

Seller concessions vs a price reduction

A price cut lowers the price, so it shows up in search and lowers the buyer's loan a little. A concession keeps the price and lowers the cash the buyer brings to closing. For a buyer short on cash, the concession usually helps more. For a seller, the same dollars cost the same either way. Show both. See rate buydown vs price cut.

A worked example (illustration only)

A $420,000 home. Buyer is using FHA with 3.5% down. Estimated closing costs and prepaids: $12,600.

Offer AOffer B
Price$420,000$428,000
Seller concession$0$8,000
Seller's net before costs$420,000$420,000
Buyer's cash at closing (down payment + costs)about $27,300about $19,600

Same net to the seller. The buyer keeps about $7,700 in the bank. The extra $8,000 is financed. Offer B only works if the home appraises at $428,000.

Illustration only. A lender sets the real terms. Down payment shown at 3.5%; FHA mortgage insurance, taxes, insurance and lender fees are not fully shown. The annual percentage rate (APR) would differ from any note rate. This is not an offer of credit. Program rules change. Check current rules at HUD.gov.

How to explain it to your client

To a buyer:

Say it like this

"A seller concession is the seller paying some of your closing costs. You still buy the house. You just bring less cash to closing. Your loan sets a limit on how much the seller can pay, and I'll keep us under it. The trade-off is that sometimes we offer a little more on price so the seller's bottom line stays the same."

To a seller:

Say it like this

"The buyer asked for $8,000 toward closing costs, but they raised the price $8,000 too. Your bottom line is the same. The only risk is the appraisal, and I've checked the comps."

Watch-outs

  • Over the cap = lost money. Concessions above the program limit get cut or reduce the price for loan purposes.
  • Unused credit. If closing costs come in lower, unused credit usually can't become cash to the buyer. Don't over-ask.
  • Appraisal risk. Raising the price to cover a concession only works if the value is there. See the appraisal gap.
  • Down payment. Concessions generally can't cover it.
  • Fair housing. Base strategy on the home and the money, never on who the buyer or seller is.
  • Don't promise taxes or terms. That's the lender's and CPA's job.

Keep going


This is training for real estate agents. It isn't legal, tax or lending advice. A licensed loan officer sets terms. Check with your managing broker.

Frog tip: After they answer the eight, ask one more: "When we find the right house, what's the one thing that will tell you it's the one?" Write that answer at the top of the page. It becomes the first thing you look for at every showing. Learn more →

Questions

What are seller concessions?

Money the seller agrees to pay toward the buyer's closing costs, prepaids or a rate buydown. It's written into the contract and shows up as a credit at closing.

Can seller concessions pay the down payment?

Generally no. They cover closing costs, prepaids and buydowns.

Is it better to ask for concessions or a lower price?

If the buyer is short on cash, concessions usually help more. If the buyer has cash and wants a lower payment or loan, a price cut may fit. Run both with the lender.

Do seller concessions affect the appraisal?

They can. Appraisers look at concessions in comparable sales, and the price still has to be supported.

Can seller concessions be more than closing costs?

The credit can't usually exceed the buyer's actual allowable costs. The extra goes unused. Ask for what the lender's estimate shows.

What's the FHA seller concession limit?

Up to 6% of the price under current HUD guidance. Check with the lender.

Can a builder offer concessions?

Yes, and builder incentives usually count toward the same caps. Read the builder's terms.

Brian Lee Burke, founder of PadLeaders and team leader of The Kenna Group

Brian Lee Burke is the founder of PadLeaders, a Colorado real estate broker licensed since 2003, team leader of The Kenna Group at Keller Williams DTC (formerly Kenna Real Estate Group) and the author of Mastering Real Estate and The Real Estate Playbook. More about Brian.

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