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Where trusted agents lead.

Get found on Google and AI. Get a Pad Page™.

Your Pad Page works like an app: one link, one QR code, everything your clients need.

  • One page. Built for phones.
  • Verified. Your facts, checked.
  • Found. Made for Google and AI.
  • In the directory. Your spot is included.
Get your Pad PageGet your Top 3 Fixes

Or start free: AI visibility check.

★★★★★4.9-star Google rating (the group)A+ BBB (the group)Licensed since 2003
A real Pad Page scrolling on a phone
PadLeaders Verified badge
Founding 100: your first year of a Pad Page free. 100 of 100 spots leftSee the offer
Not every agent gets in. PadLeaders members are Trust Verified leaders in real estate: licensed, in good standing, highly rated and verified. See the standard.Trust Verified means the member met the published PadLeaders criteria on the last check date. It is not an endorsement or a guarantee of results.

Our standards: PadLeaders lists trusted, verified real estate agents only: an active license, no public disciplinary action, a Google rating of 4.5+ with 10+ reviews, and facts that match everywhere. How we verify.

Ask PadLeadersMaximum exposure equals maximum results.
MembershipPadLeaders Membership: $99/yrFull Answers playbooks, the Playbook and the member prompt library. Monthly training and member pricing are coming at launch. Included with every Pad Page.
Join for $99/yr

Your Pad Page (includes your directory spot)

One price. Your own phone site. Your spot in the directory. Works like an app. You pay once a year. The price depends on your market.

Showing a mid market. Cities outside Colorado start as a mid market until we have their data.

Pad Page $499/yr
  • Your one-page phone site
  • Your verified spot in the directory
  • PadLeaders Membership included
  • Lead forms, instant estimate, calculator, alerts
  • Verified badge for your site and email
  • Schema, FAQ and live local data
Join the Founding 100 list
Featured Pad Page $748/yr
  • Everything in Pad Page
  • One of 3 Featured spots on your city page (labeled Sponsored)
  • Monthly AI answer check
Join the Founding 100 list
Pad Leader $998/yr
  • The one spot per market, on the published criteria
  • Top of the city page and the map pin
  • Leader badge and monthly market report
Join the Founding 100 list

Founding 100: your first-year price is locked for 12 months. Flat fees only: no referral fees and no share of commission. Add-ons below stack on later.

Kits and add-ons

Stack these on your Pad Page any time.

AI Answer Watch$149/moMake Your Info Match Everywhere$299 one-time. Monthly re-check $49/mo.Google Maps Tune-Up$499 setup + $299/moMonthly Market Report$199/mo per city (+$99 each extra city)90 Days of Gain for Follow Up Boss$1,500 setup. Written playbook $297. Tune-up $199/mo.Smart Pricing Report$149 each (24 hours). 5 for $599. Unlimited self-serve $99/mo. Interactive web version $199.Live MLS Search on Your Pad Page$99 setup + $29/mo (your IDX vendor bills you)Review Engine$149 setup + $79/mo

Helping agents find and sell their clients' pads.

New agents

Brand new? Start here.

  • Get found. Top 3 Fixes for your site.
  • Sound like a pro. All 8 prompt packs.
  • Show up on Maps. Google Profile post kit.
  • Your own Pad Page. Membership included.
New Agent Starter$397 member price$496 regular
  • Prompt Pack Bundle
  • Google Profile post kit
  • Top 3 Fixes report
  • Pad Page, small market
Start here

Most agents don't need a big website to get started. A Pad Page covers what clients use most: call, text, home value requests, tour requests and new-listing matches. In the NAR 2025 Profile of Home Buyers and Sellers, 72% of buyers valued an agent who calls and texts them; 29% valued the agent having a website. Source.

See it branded

Your brand. Your brokerage. Compliant out of the box.

Brian Lee Burke Pad Page in The Kenna Group brandThe Kenna Group brand: View pageDamon L. Chavez Pad Page in RE/MAX Professionals brandRE/MAX Professionals brand: View page
The catalog

Shop by what you need

Get found on Google and AIReportsWin the listingWebsitesSystems that convertKeep past clientsContent and prompt packsTeams and coachingGuidesAdvertising complianceBecome a Pad Leader
Get found on Google and AI: real screenshot
14 products

Get found on Google and AI

AI visibility, SEO, Google Maps, matching info everywhere, and the Answers hub.

PadLeaders Membership$99/year. Included with every Pad Page.Pad Page membership$299 to $799 a year, by market. Featured 1.5x, Pad Leader 2x (one per market).Top 3 Fixes$49 one-time. First one free for the Founding 100.AI Visibility Check (free)FreeAI Answer Watch$149/moGet Found Lite$500 setup + $499/mo

Compare: FirstIndex sells AI visibility to software companies at $1,500-$2,000/mo (vendor site, Oct 2026). Get Found Lite is $499/mo.

See all: Get found on Google and AI
Reports: real screenshot
12 products

Reports

Branded client reports as Claude skill kits: Property Showdown, Truth Report, net sheets and more.

Property Showdown™$79 report kitThe Truth Report™$79 report kitBuyer's Advantage Report™$79 report kitSeller Net Sheet$49 report kitTotal Cost of Ownership Report™$49 report kitArea Market Report$59 report kit

Each report is sold singly or in the Report Vault bundle. Reports are informational, not appraisals; check every figure before you share it.

See all: Reports
Win the listing: real screenshot
8 products

Win the listing

Smart Pricing Reports, market reports, stats pages, maps and presentation decks.

Smart Pricing Report$149 each (24 hours). 5 for $599. Unlimited self-serve $99/mo. Interactive web version $199.Appointment Deck Builder$39 per deck. Unlimited $79/mo.Listing Launch Kit$249 per listingFair-Housing-Checked Listing Descriptions$19 each. Unlimited $49/mo.Showing Day Report$29 each. Unlimited $49/mo.Client Report Pack$99/mo

Compare: Cloud CMA is $49/mo and RPR is free with NAR dues (Capterra; HousingWire). Our done-for-you Smart Pricing Report is $149 and you never touch the software.

See all: Win the listing
kennaluxuryrealestate.com home page, a site we built and rundenver-hudhomes.com home page, a site we built and runcoloradomountainhomefinder.com home page, a site we built and rundivorceworkshopsco.com home page, a site we built and run
5 products

Websites

Pad Pages, full WordPress sites, themes, widgets and live MLS search on your page.

Full WordPress Site$2,500 or $5,000 setup + $149/mo care and hostingLive MLS Search on Your Pad Page$99 setup + $29/mo (your IDX vendor bills you)Mortgage Calculator WidgetPrice set at launchPad Widgets for WordPress$19 to $49/mo each, or all for $99/moPadLeaders Theme$ TBD (single-site license, set by Brian)

Compare: Placester $59-$129/mo DIY; Agent Image $2,500-$25,000+ setup; Real Geeks $399/mo + $500 setup (2026 pricing reviews, sources in PLAN.md).

See all: Websites
Systems that convert: real screenshot
6 products

Systems that convert

Follow Up Boss automations, saved-search autopilot, 60-second replies, open house sign-in.

60-Second Lead Reply$299 setup + $199/mo90 Days of Gain for Follow Up Boss$1,500 setup. Written playbook $297. Tune-up $199/mo.Saved-Search Autopilot$299 setup + $99/moOpen House Sign-In$29/mo or $199 one-timeAsk-Your-Agent Chat$299 setup + $99/moOpportunity Finder$99/mo per metro

Compare: Follow Up Boss is $69/user/mo (CloudTalk, Jul 2026); CINC runs about $899/mo solo plus ads (AI Tools Bakery, 2026). We install the follow-up inside the CRM you already pay for.

See all: Systems that convert
Keep past clients: real screenshot
3 products

Keep past clients

Equity emails, market shift alerts and an honest review engine.

Equity Pulse$99/mo up to 500 contacts. $199/mo up to 2,000.Market Shift Alerts$49/moReview Engine$149 setup + $79/mo

Compare: Homebot is $25-$100/mo plus $50 setup (vendor pricing page, Oct 2026).

See all: Keep past clients
Free sample promptPrompt Pack: Listing Descriptions
You are writing MLS public remarks for a Colorado listing. Use only these facts: [beds, baths, square feet, lot, updates, HOA, metro district]. 900 characters max. Do not describe the people who should live here, schools, safety, or neighborhood character. After the remarks, list any words that could raise a fair-housing question and suggest a neutral replacement.
12 products

Content and prompt packs

Local news posts, social video, the blog, and prompt packs for ChatGPT and Claude.

Monthly Market Report$199/mo per city (+$99 each extra city)Local News Share Kit$49/moSocial Video Studio$499/mo or $999/moPrompt Pack: Listing Descriptions$19Prompt Pack: Buyer and Seller Follow-Up$29Prompt Pack: Market Report Writer$29

Compare: prompt packs from $19; done-for-you content is flat-priced with the brokerage line on every piece.

See all: Content and prompt packs
Teams and coaching: real screenshot
7 products

Teams and coaching

Agent scorecards, the AI role-play coach, recruiting pages and transaction coordination.

Agent Scorecards$500 setup + $29 per agent/mo (5-seat minimum)AI Role-Play Coach$29/mo per agent. Team $199/mo up to 10.Recruiting Pages$499 setup + $49/moTransaction CoordinationFlat fee per file, quoted by the coordinator (Colorado market runs $300 to $700 a side)AI Office Setup$1,500 setup (seats paid to Anthropic directly)Team PackVolume pricing: 10% off at 5+ seats, up to 25% off at 100+

Compare: Colorado transaction coordinators run $300-$700 a side (published rate cards, Sep 2026).

See all: Teams and coaching
GUIDELuxury Buyer Brief
GUIDEHUD Homes $100-Down Guide
GUIDEDivorce Home-Sale Guide
4 products

Guides

Gated guides and playbooks: free lead magnets, or branded for your own leads.

Luxury Buyer BriefFree lead magnet. Branded for your leads: $149 setupHUD Homes $100-Down GuideFree lead magnet. Branded: $149 setupDivorce Home-Sale GuideFree lead magnet. Branded: $149 setupSeller PlaybookFree lead magnet. Branded: $149 setup

Free as lead magnets; branded versions for your own leads.

See all: Guides
What the scan flags
  • Team name without the brokerage name
  • "Real Estate" inside a team name
  • "Best", "#1" or "top" with no proof
  • Fair-housing words in listings and posts
  • Missing Equal Housing logo
  • Market numbers with no date
1 products

Advertising compliance

Brokerage name, team name, fair housing and claims, checked before the Commission does.

Ad Compliance ScannerFirst scan free. Monitoring $39/mo. Done-for-you fix pass $199.

Compare: answering one Commission complaint costs more time than a year of monitoring.

See all: Advertising compliance
Highlands RanchCherry Hills VillageCastle PinesCastle RockLone TreeParkerElizabethLittletonGreenwood VillageCentennialEnglewoodAuroraCommerce CityDenverLakewoodGoldenBroomfieldBoulderThorntonWestminsterArvadaNorthglenn

Also on the Front Range: Colorado Springs, Fort Collins, Loveland

The directory

Become a Pad Leader

Pad Leaders are the industry leaders in their market: one per city, verified on published criteria, each with a Pad Page built for the phone and a badge that links back from their own site.

Highlands RanchBrian Lee BurkeCherry Hills VillageBrian Lee BurkeCastle PinesBrian Lee BurkeCastle RockBrian Lee BurkeLone TreeMichael BarnesParkerMichael BarnesElizabethMichael BarnesLittletonTommy ReedColorado SpringsTommy ReedGreenwood VillageTommy ReedCentennialJim DiazEnglewoodJim DiazAuroraAlicia KounalisCommerce CityAlicia KounalisDenverThays VeigaLakewoodThays VeigaGoldenThays VeigaFort CollinsLindsey JenkinsBroomfieldLindsey JenkinsLovelandLindsey JenkinsBoulderLindsey JenkinsThorntonDaniela DraperWestminsterDaniela DraperArvadaDaniela DraperNorthglennDaniela Draper
Apply to joinFind a Pad Leader
Verified. Trusted. Leading.

Member Pad Pages

Same template for every member. Tap one to see the real thing.

Brian Lee BurkeBrian Lee BurkeHighlands RanchMichael BarnesMichael BarnesLone TreeTommy ReedTommy ReedLittletonJim DiazJim DiazCentennialAlicia KounalisAlicia KounalisAuroraThays VeigaThays VeigaDowntown DenverLindsey JenkinsLindsey JenkinsFort CollinsDaniela DraperDaniela DraperThorntonDamon L. ChavezDamon L. ChavezDivorce real estateRichelle DumasRichelle DumasTransaction coordination
PadLeaders Verified badge example
Verified licenseVerified brokerageVerified reviews (The Kenna Group Google rating)Verified sales
Trust starts at the Pad

PadLeaders Verified

Five checks shown in public: license, brokerage, reviews, sales and local data, each linked to its source. No paid rankings, no fake reviews, no "best" claims.

How we verify
From the founder

Brian's books

One for agents, one for buyers and sellers. Meet Brian.

Mastering Real Estate by Brian Lee Burke, book cover
2024 · For real estate agents

Mastering Real Estate

Your Guide to Becoming a Top Agent and Thriving in the Industry

Brian's coaching book for agents: how to build a business that runs on systems, from lead follow-up to listing appointments. The audiobook is narrated by Steve Knupp.

Buy Paperback on AmazonBuy Audible audiobook on Amazon
The Real Estate Playbook by Brian Lee Burke, book cover
2025 · For home buyers and sellers

The Real Estate Playbook

Published May 2025. A plain-English guide for buyers and sellers: pricing, offers, inspections, appraisals and the closing table, written by a broker licensed since 2003.

Buy Paperback on AmazonBuy Kindle on Amazon
Answers

Survive the AI shift in real estate

Plain answers to what agents ask. All answers.

Start hereHow do real estate agents get found on ChatGPT, Claude, Gemini and Google AI Overviews?How real estate agents get found on ChatGPT, Claude, Gemini and Google AI Overviews: verified facts, schema, reviews, crawler access and a mGet found on AI & GoogleHow to get found on ChatGPT as a real estate agentHow to get found on ChatGPT as a real estate agent: what ChatGPT search reads, the crawler to allow, and 8 steps to make your facts easy to Get found on AI & GoogleHow to get found on Google AI Overviews as a real estate agentHow to get found on Google AI Overviews and AI Mode as a real estate agent: what Google says, how query fan-out works, and the pages that geGet found on AI & GoogleHow to get found on Claude as a real estate agentHow to get found on Claude as a real estate agent: Claude's web search, the three Anthropic crawlers to allow in robots.txt, and what gets cGet found on AI & GoogleHow to use Claude for real estate: prompts, workflows and Claude Code basicsHow to use Claude for real estate: prompts that work, five daily workflows, the rules that keep you compliant, and Claude Code basics for yoGet found on AI & GoogleHow to get found on Gemini and Perplexity as a real estate agentHow to get found on Gemini and Perplexity as a real estate agent: how each one finds sources, the crawler settings that matter, and steps to
Questions

Agents ask

How do I get my real estate business recommended by ChatGPT?

Give AI assistants evidence they can check: the same name, brokerage and phone everywhere, a verified profile page such as a Pad Page, schema, reviews on Google and Zillow, and fresh local facts with dates. No one can promise a mention; you can make one possible and check it with our free AI visibility check.

Do I need a website to show up in AI search?

AI assistants read pages they can trust. A verified Pad Page gives them one clear page about you, with your facts and schema, and it works alongside your own site if you have one. Your Pad Page works like an app: one link, one QR code, everything your clients need.

What is a Pad Page?

A real estate agent's verified one-page site at padleaders.com/pads/your-name, built for phones, Google and AI. It includes your directory spot. If you own a domain, point it to your Pad Page with a forward.

What is PadLeaders?

A one-stop shop for real estate agents who want to get found on Google and in AI answers and win more business: 78 products and ideas, plus a directory of verified agents with one Pad Leader per market.

Will this get me mentioned by ChatGPT or Google AI Overviews?

No one can promise that. Our tools can help: the same facts everywhere, schema that matches your page, reviews with a source, fresh local data and links. The free AI visibility check shows what 5 assistants say about you today.

What is a Pad Page?

Your own one-page site, built for the phone: verified facts, lead forms with an instant estimate, live local data where your MLS allows it, homes for sale and sold, a payment calculator, FAQ and schema.

Does it work outside Colorado?

Yes. Every data module has a source switch: your own IDX feed, your own exported stats or labeled public data, and your own sold list. Kenna's feed is only ever used for Kenna agents.

Who is behind it?

Brian Lee Burke, Colorado broker licensed since 2003 and team leader of The Kenna Group at Keller Williams DTC. Every product runs inside his own group first.

How do I pay?

Flat prices, shown on every product. Monthly plans cancel any time. No referral fees, no share of commission.

Free

See what ChatGPT, Gemini and Google say about you

We ask five AI assistants who the real estate agents are in your city, check your Google profile and schema, and send the 3 fixes we would make first, within 2 business days.

By ordering, you authorize PadLeaders to collect your public profiles (website, social media, reviews, license record) to build and verify your Pad Page. You can also list them below.

By submitting, you agree that PadLeaders may call, text (including by automated means) and email you at the number and address you gave, about your request. Consent is not a condition of any purchase. Message and data rates apply. Reply STOP to opt out. Privacy Policy

Got it.

Brian's team has your details. Your AI visibility check arrives within 2 business days.

Or send it by email

Your instant estimateSquare feet times the live median list price per square foot in this city, plus or minus 10 percent. An estimate, not an appraisal; your Smart Pricing Report follows.